Only a few years ago, SEO was a topic dealt exclusively by specialists. Nowadays, every person who wants to benefit from their website must know how positioning works and what can be achieved through it. However, SEO covers so many aspects that it is very easy to get lost in the informational jungle...

The positioning of a website is an extremely important aspect when setting up a webpage. It increases organic traffic and conversions - i.e. converting an entry to a website from search engines to the final purchase. Acquiring sales leads appears to be seemingly simple, but let's not forget that eve...